Search

The search found 4 results in 0.008 seconds.

Search results

1. Postmodernism, or, the Cultural Logic of Late Capitalism

   Postmodernism, or, the Cultural Logic of Late Capitalism

   Scott Rettberg - 30.06.2013 - 16:26

2. Rhetorical Criticism: Exploration and Practice

   Look up the book's content: http://www.gbv.de/dms/bowker/toc/9781577663188.pdf

   Cheryl Ball - 20.08.2013 - 11:53

3. Understanding Media: The Extensions of Man

   Understanding Media: The Extensions of Man is a 1964 book by Marshall McLuhan, a pioneering study in media theory. McLuhan proposes that the media, not the content that they carry, should be the focus of study. He suggests that the medium affects the society in which it plays a role not by the content delivered through it, but by the characteristics of the medium. McLuhan pointed to the light bulb as an example. A light bulb does not have content in the way that a newspaper has articles or a television has programs, yet it is a medium that has a social effect; that is, a light bulb enables people to create spaces during nighttime that would otherwise be enveloped by darkness. He describes the light bulb as a medium without any content. McLuhan states that "a light bulb creates an environment by its mere presence." More controversially, he postulated that content had little effect on society — in other words, it did not matter if television broadcasts children's shows or violent programming, to illustrate one example — the effect of television on society would be identical.

   J. R. Carpenter - 20.07.2014 - 12:40

4. Always Already New: Media, History, and the Data of Culture

   In Always Already New, Lisa Gitelman explores the newness of new media while she asks what it means to do media history. Using the examples of early recorded sound and digital networks, Gitelman challenges readers to think about the ways that media work as the simultaneous subjects and instruments of historical inquiry. Presenting original case studies of Edison's first phonographs and the Pentagon's first distributed digital network, the ARPANET, Gitelman points suggestively toward similarities that underlie the cultural definition of records (phonographic and not) at the end of the nineteenth century and the definition of documents (digital and not) at the end of the twentieth. As a result, Always Already New speaks to present concerns about the humanities as much as to the emergent field of new media studies. Records and documents are kernels of humanistic thought, after all―part of and party to the cultural impulse to preserve and interpret. Gitelman's argument suggests inventive contexts for "humanities computing" while also offering a new perspective on such traditional humanities disciplines as literary history.

   Rita Raley - 18.08.2015 - 14:44