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Scott Rettberg: Interview by Simon Mills
Scott Rettberg: Interview by Simon Mills
Scott Rettberg - 08.07.2013 - 22:10
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A New Media Reading Strategy
This dissertation addresses the need for a strategy that will help readers new to new media texts interpret such texts. While scholars in multimodal and new media theory posit rubrics that offer ways to understand how designers use the materialities and media found in overtly designed, new media texts (see, e.g,, Wysocki, 2004a), these strategies do not account for how readers have to make meaning from those texts. In this dissertation, I discuss how these theories, such as Lev Manovich’s (2001) five principles for determining the new media potential of texts and Gunther Kress and Theo van Leeuwen’s (2001) four strata of designing multimodal texts, are inadequate to the job of helping readers understand new media from a rhetorical perspective. I also explore how literary theory, specifically Wolfgang Iser’s (1978) description of acts of interpretation, can help audiences understand why readers are often unable to interpret the multiple, unexpected modes of communication used in new media texts.
Cheryl Ball - 20.08.2013 - 10:52
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“Iteration, you see”: Floating Text and Chaotic Reading/Viewing in slippingglimpse.
Crossing the tools of fluid dynamics with those of literary criticism, Gwen Le Cor casts a new light on contemporary writing in new media. Unlike first generation, “classical” hypertexts that were non-linear in the sense of using linked textual elements, Le Cor sees Strickland and Lawson Jaramillo’s poem, slippingglimpse, as a more “contemporary” instance of nonlinear writing that can be viewed (literally) as a “complex, nonlinear turbulent system.”
Arngeir Enåsen - 04.10.2013 - 11:46
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After the Digital Divide? German Aesthetic Theory in the Age of New Media
The term "new media" is a current buzzword among scholars and in the media industry, referring to the ever-multiplying digitized modes of film/image and sound production and distribution. Yet how new, in fact, are these new media, and how does their rise affect the role of older media? What new theories allow us to examine our culture of ubiquitous electronic screens and networked pleasures? Is a completely new set of perspectives, concepts, and paradigms required, or are older modes of discussion about the relationship between technology and art still adequate? This book reconsiders the seminal work of German media theorists such as Adorno, Benjamin, and Kracauer in order to explore today's rapidly changing mediascape, questioning the naive progressivism that informs much of today's discourse about media technologies. The contributions, by internationally-recognized critics from a variety of academic fields, encourage a view of the history of media as structured by difference, complexity, and multiplicity. Together, they offer intriguing ways of understanding the changed position of media in today's Germany and beyond. Contributors: Nora M.
Patricia Tomaszek - 11.10.2013 - 20:20
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Med literaturo in novomedijsko umetnostjo: sonetoidni spletni projekti Vuka Ćosića in Tea Spillerja
Franco Moretti’s notion of “distant reading” as a complementary concept to “close reading,” which has emerged alongside computer-based analysis and manipulation of texts, finds its mirror image in a sort of “distant” production of literary works—of a specific kind, of course. The paper considers the field in which literature and new media creativity intersect. Is there such a thing as literariness in “new media objects” (Manovich)? Next, by focusing on the websites that generate texts resembling and referring to sonnet form, the article asks a question about the new media sonnet and a more general question about new media poetry. A mere negative answer to the two questions seemingly implied by Vuk Ćosić’s projects does not suffice because it only postpones the unavoidable answer to the questions posed by existing new media artworks and other communication systems. Teo Spiller’s Spam.sonnets can be viewed as an innovative solution to finding a viable balance between the author’s control over the text and the text’s openness to the reader-user’s intervention.
Scott Rettberg - 16.10.2013 - 16:19
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The danger of a simple story
This presentation uses Chimamanda Adichie’s lecture The Danger of Single Story as a starting point to discuss how new media technologies can be used to counteract the simplistic narratives typically assigned to marginalized communities and allow for a more nuanced depiction. By examining two of the presenter’s multiformat, multi-year, transmedia documentary projects: Closer: A Journey with Charles and Punk Rock Mommy: Ephemeral the question of complexity versus economy will be addressed. The discussion will address: creative process, strategies for shared authorship that provide the subject with agency, justification for the technological variety, and respond to the challenges of this approach. With multiple channels containing varied information some viewers/readers/participants become disinterested where others find themselves immersed in the narrative. Mainstream audiences sometimes prefer the minimal investment required by a narrative where the text clearly states how one should feel about a subject.
Scott Rettberg - 19.06.2014 - 20:30
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Interview with Michael J. Maguire
In this interview Michael J. Maguire also known as clevercelt writes about his development in the field of electronic literature both as creative writer and academic scholar. He gives some insights into the work of programming, his interest for computer games and the Phd thesis. The interview stands out for the many references to other authors.
Daniele Giampà - 12.11.2014 - 20:31
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The Johns Hopkins Guide to Digital Media
The study of what is collectively labeled "New Media"—the cultural and artistic practices made possible by digital technology—has become one of the most vibrant areas of scholarly activity and is rapidly turning into an established academic field, with many universities now offering it as a major. The Johns Hopkins Guide to Digital Media is the first comprehensive reference work to which teachers, students, and the curious can quickly turn for reliable information on the key terms and concepts of the field. The contributors present entries on nearly 150 ideas, genres, and theoretical concepts that have allowed digital media to produce some of the most innovative intellectual, artistic, and social practices of our time. The result is an easy-to-consult reference for digital media scholars or anyone wishing to become familiar with this fast-developing field. (Source: JHUP website)
Alvaro Seica - 21.01.2015 - 15:53
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The Riderly Text: The Joy of Networked Improv Literatur
This essay aims to discuss literary pleasure, new media literacy, and
the Networked Improv Literature (Netprov). In particular, the author
will discuss the challenges of “close-reading” the Speidishow, a
Netprov enacted via Twitter (and a constellation of supplementary
web-based media) over a period of several weeks. In the process of
trying to understand the dynamics of reading on Twitter, the author of
this essay created a Twitter account, @BrutusCorbin, and consulted
with the writers about the plot structure. Through active engagement
with the fictional world, Corbin quickly became embroiled in a
sub-plot. Seeking distance from the active plots which Corbin was
involved in, his author created two new characters, @FelixMPastor and
@FrannyCheshire, to explore different aspects of the fictional world.
Pastor and Cheshire were subsequently dragged into the story, as well.
This piece will dig into the concept of the “readerly” and “writerly”
text as identified by Roland Barthes in S/Z and The Pleasure of the
Text and settle on a third term: “the riderly text.”Sumeya Hassan - 17.02.2015 - 15:59
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Interactive Digital Narrative
The book is concerned with narrative in digital media that changes according to user input—Interactive Digital Narrative (IDN). It provides a broad overview of current issues and future directions in this multi-disciplinary field that includes humanities-based and computational perspectives. It assembles the voices of leading researchers and practitioners like Janet Murray, Marie-Laure Ryan, Scott Rettberg and Martin Rieser. In three sections, it covers history, theoretical perspectives and varieties of practice including narrative game design, with a special focus on changes in the power relationship between audience and author enabled by interactivity. After discussing the historical development of diverse forms, the book presents theoretical standpoints including a semiotic perspective, a proposal for a specific theoretical framework and an inquiry into the role of artificial intelligence. Finally, it analyses varieties of current practice from digital poetry to location-based applications, artistic experiments and expanded remakes of older narrative game titles.
Scott Rettberg - 26.04.2015 - 12:19
