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Gestural Semiotics and App Fiction
In his theory of gestural manipulations, Bouchardon (2014; see Ensslin 2014: 82-83) starts from the assumption that “all clicking is interpretive” (160). He proposes a refined view of how readers interact with digital media through a “repertoire of gestures” (161-162), the use of which depends on the physical device used to interact with a particular text. In his view, analyses of gestural manipulations happen at five distinct levels: (1) the gesteme, which is an individual move, such as a key stroke or a mouse click, linking haptic move and interactive interface item; (2) the acteme, which refers to a sequence of individual gestemes combining to form a larger unit of gestural meaning, such as drag-and-drop; (3) the semiotic unit of manipulation (“SUM”), which is the sum of identical or similar actemes and their semiotic function; (4) media coupling, which denotes specific functions and meanings of SUMs in their medial contexts; and (5) interactive discourse, which happens at the superordinate level of digital text in context, and relates to the meanings of gestural interactions against this larger backdrop.
Susanne Årflot Løtvedt - 29.08.2018 - 15:28
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Splatter Semiotics / Semiotics of Splatter
The paper would be a presentation, with video, on the subject of Splatter Semiotics, and The Semiotics of Splatter, which is concerned with 'messy' digital lit / digital literacy. It will discuss Trump's tweets, Russian hacking, blockchain, and disruptive technologies which possess 'spread' as, not only a form of digital literature, but also a new and dangerous cultural horizon, one that threatens the very foundations of democratic institutions. This work stems out of my thinking about 'gamespace / edgespace / blankspace' that I've presented at other conferences (including ELO); the three terms reference gaming and habitus as forms of political, social, and artistic thinking; I would include a summary of this work and indicate its relationship and dissolution in splatter.
Li Yi - 03.10.2018 - 15:52
