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1. A New Media Reading Strategy

   This dissertation addresses the need for a strategy that will help readers new to new media texts interpret such texts. While scholars in multimodal and new media theory posit rubrics that offer ways to understand how designers use the materialities and media found in overtly designed, new media texts (see, e.g,, Wysocki, 2004a), these strategies do not account for how readers have to make meaning from those texts. In this dissertation, I discuss how these theories, such as Lev Manovich’s (2001) five principles for determining the new media potential of texts and Gunther Kress and Theo van Leeuwen’s (2001) four strata of designing multimodal texts, are inadequate to the job of helping readers understand new media from a rhetorical perspective. I also explore how literary theory, specifically Wolfgang Iser’s (1978) description of acts of interpretation, can help audiences understand why readers are often unable to interpret the multiple, unexpected modes of communication used in new media texts.

   Cheryl Ball - 20.08.2013 - 10:52

2. Signs and Apparatus in Digital Poetry: The Example of Jean-Marie Dutey’s le mange-texte

   This essay proposes a methodology for the analysis of poetic digital works, based on the procedural model. This methodology is here applied to Jean-Marie Dutey’s le mange-texte. The article will provide a reminder of the definition of some concepts and highlight the various effects on the work of the changes in technical contexts of execution. The program is also being studied in a rhetorical dimension. This paper demonstrates that a reading of the screen is not enough to reach all the aesthetic representations of the work and aims to complete it with an operation of meta-reading. We will then analyze the rhetorical level induced by the execution and show why the obsolescence of the work does not mean the death of the work.

   Source: Author's Abstract

   Patricia Tomaszek - 10.10.2013 - 14:44

3. The Ballad of the Internet Nutball: Chaining Rhetorical Visions from the Margins of the Margins to the Mainstream in the Xenaverse

   This dissertation is just one portal into the cyberspace-based virtual world called the "Xenaverse," so named because of its association with the world-wide syndicated television program, "Xena: Warrior Princess." The Xenaverse cannot be contained by this dissertation, but this project seeks to link and merge with the webbed Xenaverse culture in cyberspace. To learn about the Xenaverse you must step through a portal, become immersed and explore, both within and beyond the blurred boundaries of this dissertation, and into the Xenaverse itself. When you are ready to leave, you will have to find your way out, for just as this hypertextual dissertation has an entry portal, it also has an exit portal, a space for you to debrief and share your thoughts on your way out, to contribute to the ongoing dialogue that is this dissertation web on the Internet.

   Patricia Tomaszek - 02.10.2015 - 10:51