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A Narrative Analysis of the Use of Social Media in SKAM

SKAM (a Norwegian word meaning “shame”) is a Norwegian television show for teens, written and directed by Julie Andem for NRK, and had its fourth and final season in spring 2017. Each season, the show followed a different teen in an Oslo high school, and it has dealt with topics such as sexual harassment, mental illness, same-sex-relationships, drug use and Islamophobia.

This presentation analyses how the popular Norwegian show SKAM used social media as its main narrative platform. The paper uses narratology as well as contemporary theories of distributed narrative (Walker, 2005) and transmedia narrative (Dena, 2009; Ryan, 2013) to analyse how SKAM develops storylines across multiple media. It will compare this to works of electronic literature that have pioneered similar techniques, and relate the intense engagement of fans on the official site and independent sites to fan fiction studies and to net prov.

Jill Walker Rettberg - 31.10.2017 - 15:41

This Work, ELMCIP, is licensed under a Attribution-ShareAlike 4.0 International license, although certain works referenced herein may be separately licensed.