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1. Invisible Participation: Language and the Internet

   Language is the hidden scaffolding of networks, applications, and web sites. It is minified and monetized in ways that are often occluded from the everyday user’s experience. From their point of view, the interaction is innocuous – language is used for labels and explanations. A few words are typed into an empty field and thousands of related results appear instantly. A simple search, an email to a friend, a unique phrase – all easily logged, monetized, and indexed. This is the world of invisible participation.

   Scott Rettberg - 05.11.2012 - 16:28