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1. The Pleasure Principle: Immersion, Engagement, Flow

   While few critics writing on readers and hypertext have focused on the affective pleasures of reading hypertext fiction or interactive narratives like Myst, those who assess the experience of reading them tend to assume interactive texts should be either immersive or engaging. This study uses schema theory to define the characteristics of immersion and engagement in both conventional and new media. After examining how readers' experiences of these two different aesthetics may be enhanced or diminished by interface design, options for navigation, and other features, the essay concludes by looking beyond immersion and engagement to “flow, ” a state in which readers are both immersed and engaged.

   Source: ACM Publication
   Paper presented at the Eleventh ACM on Hypertext and Hypermedia Conference and published in the proceedings.

   Patricia Tomaszek - 25.03.2012 - 14:12

2. Reconfiguring the Author: The Virtual Artist in Cyberspace (Keynote Address)

   In this presentation, Mark Amerika will discuss the state of narrative art in online culture. The presentation will highlight issues that concern all artists working on the Internet today including the slippery tensions between text and image, the desire to pioneer new modes of interventionist cultural production and distribution, the problematization of the "individual artist/author as genius" model, and the blurring of the lines between art, entertainment and what the corporate media industry likes to call content.

   Jill Walker Rettberg - 09.10.2012 - 22:05

3. Reading Hyperfiction - Mission Impossible?

   During readings of hyperfiction studies I have noticed a peculiar tendency in relation to the study of literature. Most of them focus exclusively on form: complex web-textuality, multilinearity and architecture as well as navigation, inderterminancy and the role of the reader and author. One has to ask: Why do very few of these studies of hyperfiction deal with the content, i.e. the story, the plot? But rather employ these aspects only in relation to form?

   Jill Walker Rettberg - 09.10.2012 - 22:30

4. Reading Cybertexts - An Empirical Approach

   I am currently planning an empirical study on how people actually read digital texts (plain texts in digital format, hypertexts, cybertexts). I will discuss the preconditions of such study - how the reading platform (computer screen, ebook) affects the act of reading, and what are the interpretive frameworks people employ when confronting unfamiliar cybertexts. Preliminary findings from a pilot research possibly available.

   Jill Walker Rettberg - 09.10.2012 - 22:35

5. The Distributed Author: Creativity In the Age of Computer Networks

   The Distributed Author: Creativity In the Age of Computer Networks

   Jill Walker Rettberg - 09.10.2012 - 22:50